Nuts!, Southwest Airlines crazy recipe for business and personal success is the story of Southwest Airlines. Lars Pind told me about this book, and I have to agree: It’s a joy to read about a company that values freedom, creativity, people and, yes, love.
If your driving principles are love and fun, can you still make a profit in todays harsh business world? Well, here’s a few stats on Southwest:
- They’re the only airline in America who have had a profit every year since 1973
- They’ve grown from 3 planes and 250 employees in 1973 to 200 planes and 25.000 employees in 2002
- They service twice as many customers pr. employee as any other airline
- They have never mass-fired employees
- They have the highest customer ratings
So there!
(more…)