Category Archives: Change

How to create positive and effective change at work and in life.

Why “Motivation by Pizza” Doesn’t Work

My store manager implemented an embarrassing (and happily short-lived) safety incentive: Employees caught violating safety procedure were immediately given a two-foot rubber chicken on a string to wear around their necks--in front of customers. To get rid of the chicken, an employee needed to catch another employee behaving "unsafely." The practice quickly … Continue Reading ››


This Saturday (May 20) I'll be speaking on motivation at a wellness convention arranged by Scandinavia's largest fitness chain SATS. You may not know this, but in my spare time I teach aerobics at two SATS gyms in Copenhagen. Yes, it's true, I get paid to exercise :o) The topic is "motivation to exercise", but what … Continue Reading ››

Conversations / samtalerne – May 31

The Cluetrain Manifesto reminds us that:
  • Markets are conversations.
  • The Internet is enabling conversations among human beings that were simply not possible in the era of mass media.
  • Companies that don't realize their markets are now networked person-to-person, getting smarter as a result and deeply joined in conversation are missing their best opportunity.
Since the manifesto was published … Continue Reading ››