We need more science in business

Yesterday I participated in the Copenhagen March for Science – part of a global movement to celebrate science and the role it plays in our live.

It was tremendously cool to march through the streets of Copenhagen along with hundreds of other science enthusiasts and it’s easy to see that it has never been more important to encourage the use of science in public policy given the challenges we’re facing (especially climate change) and the current unscientific and populist tendencies we’re seeing in some countries.

And the same goes in business. Many of the most widespread practices in business and leadership have been repeatedly proven wrong in studies and yet they persist. Here are some of my favorite examples of scientific findings that are being soundly ignored by many companies:

Don’t take my word for it – click each link above to see the research behind it.

Leaders and businesses need to know the science AND apply it. Ignoring this research is hurting employees and the bottom line.

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