The NY Times has an article about 17 original Southwest Airlines who signed on at the very beginning in 1972 and still work there. Most of these people are now millionaires thanks to the company’s profit-sharing plan, but still work as mechanics, flight attendants or at the ticket counter.

Why do they stay on? Many people at other companies dream only of the day they can retire from work, so what is it about Southwest that makes their employees stay on far beyond that point? Here are some of the things they say in the article:

“Passengers — you get a feel how far you can go with them,” she said. “We had businessmen in suits pass out peanuts and pick up trash. We’d see how many people we could lock up inside the lavatory. They loved it. We had them on top of each other. Seven or eight? Quite a few. And those lavatories are pretty small.”
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Though a union shop, Southwest is less bound by work rules than most other airlines. “If you saw something that needed to be done, and you thought you could do it, you did,” Mr. Wilson said.
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Mr. Marcell, 64, lost a kidney to cancer and more recently the disease showed up in a lung. He is on medicine to control its spread. “I’m going to work until I can’t work anymore,” he said. “I just like to work.”
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And Ms. Force, the one-time Esquire cover model, who is 61 and single, just completed chemotherapy for breast cancer and, after six months off, returned to work this month. She does not need the paycheck, with more than 100,000 shares of Southwest stock, valued at about $1.6 million.

“I love to work,” she said. “Southwest is kind of my family and my husband.”

How would you like your employees to say things like that about your company? Would you enjoy working at a place where this is a common attitude?

Southwest’s model for happiness at work is worth learning from, and it’s decribed magnificently in the classic business book Nuts! by Jackie and Kevin Freiberg. Read it!

Scott H. Young has a great post on enthusiasm:

Enthusiasm is like any other skill. If it is continually practiced and exercised, it gets better. If it is not, then it will atrophy. Enthusiasm rarely comes naturally and it must be the result of conscious effort. Practicing the ability to use enthusiasm can keep you excited and driven even in horrible circumstances.

Go read it, it’s a great piece.

My ability to be enthusiastic is without a doubt my greatest skill. When some new idea really grabs me, my enthusiasm

• Makes me do something about it
• Helps me get others involved by infecting them with enhusiasm
• Gives me the energy to get through the difficult parts and the problems
• Lets me believe I can do it – or at least that it will be fun trying

Enthusiasm also gives me a certain half-blind optimism. I see mostly the opportunities and internally minimize problems and risks. Which is a great thing when you’re trying to do something big.

Looking back, all of the greatest things I have achieved look nearly impossible on paper. If I hadn’t had my enhusiasm to slightly blind me to the challenges involved, I would probably never have tried it. And I certainly wouldn’t have succeeded.

So I say be enthusiastic – and let it show!